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Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance? Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the w ...Whole Description
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Thousands of verified reviews| SKU | 9780241328965 |
|---|---|
| Author | Paul Kemp-Robertson |
| Binding | pevná vazba |
| Publisher | Folio |
| Pages count | 304 |
| Publication date | 1.11.2018 |
| Language | |
| Condition | skoro nová |
We give things a new story. We sell and buy books, Lego sets, board games and PC games. In the beginning, it was the wish of two enthusiasts to improve the functioning of second-hand bookstores and be beneficial to the world. Today, we create a huge community of conscious people who are looking for a sustainable shopping choice from a financial and environmental perspective. And with them, with you, we write new stories of things that would otherwise remain forgotten. We will send you the money for everything you sell to us immediately. With us, you don't wait for the books to sell. We will do what we say. We believe that even the smallest details are of great importance, so we think through every aspect of our business, from the way we buy books, through packaging materials to communication with each of you. We have designed our Restocks loyalty program of shopping credits to reward you for every support you give.
