Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition

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Gamification: It's the hottest new strategy in business, and for good reason - it's helping leading companies create unprecedented engagement with customers and employees. This book gives you full access to The Gamification Revolution app - a new way to optimize and enhance your experience with videos, tips, and social tools.

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SKU9780071808316
Author Zichermann Gabe
Bindingpevná
Publisher McGraw-Hill Education - Europe
Pages count256
Publication date2013
Language Angličtina
Conditionvelmi dobrý

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Gamification: It's the hottest new strategy in business, and for good reason - it's helping leading companies create unprecedented engagement with customers and employees. This book gives you full access to The Gamification Revolution app - a new way to optimize and enhance your experience with videos, tips, and social tools.

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